Published Date: 16/03/2026
Suntory Beverage & Food GB&I brings back fan favourite Lucozade Energy Graffiti
Lucozade Energy flavour returns in a zero sugar format following strong consumer demand, rolling out nationwide from April
Read moreCelsius Holdings, Inc. (Nasdaq: CELH), maker of energy drink brand CELSIUS®, today announced its expansion into new international markets.
“We’re pleased to grow CELSIUS in new markets and provide energy to more consumers in moments big and small to help them achieve their goals,” said John Fieldly, Celsius Holdings, Inc. Chairman and CEO. “Our methodical approach to international growth will follow our proven playbook with support from the best distribution partners for our brand in each new market we enter.”
CELSIUS has selected Suntory Beverage & Food Great Britain and Ireland as its exclusive sales and distribution partner in the United Kingdom of Great Britain and Northern Ireland, the Channel Islands, the Isle of Man and the Republic of Ireland. Sales of CELSIUS products in these regions will begin this year.
"With huge business growth over the past three years, and the continued strong performance of our brands, we are brilliantly placed to launch and grow CELSIUS,” said Carol Robert, Chief Operating Officer, Suntory Beverage & Food GB&I. “We are always exploring new ways to evolve our portfolio and offer even more choice of great tasting drinks to consumers.”
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Media contact: press.office@suntory.com

Published Date: 16/03/2026
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